This listing is for a vintage paper advertisement. This is a 1952 ad for a Borden's Eagle Brand Sweetened Condensed Milk and Instant Coffee with Magic Lemon Pie Recipe! The size of the ad is approximately 10.5x14inches. The caption for this ad is 'Here's dessert and coffee magic only Borden's can bring you' The ad is in good overall condition, with some light wear. This vintage ad would look great framed and displayed! Add it to your collection today!