$ Triple Your Sales and Income $
Sell Your Way to Millions
The Sandler Sales Institute Presents
The Sandler Rules
49 Timeless Selling Principles
and How to Apply Them
for Successful Selling
A Sales Success System 180 Degrees Different
from Old School Selling As Usual
This is the Essential (208 pages) Training Manual for
the Sandler Sales System for Successful Selling
by David Mattson
President of the Sandler Sales Institute
The Sandler Sales Institute is the well known leader
in sales training and Author of the internationally acclaimed
President's Club Sales Success Training
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This guide to the Sandler Sales
System uses examples of successful and unsuccessful sales to illustrate
the psychology and effectiveness of Sandler's ideas that train ordinary
salespeople into skilled professional sales reps who are now able to
effectively control any selling situation or outcome.
Contrary
to popular sales training, you don't have to make presentations to
everyone who will listen. You don't have to be subservient, forfeit your
self-respect, or fake enthusiasm about your product or service. In
fact, you don't have to be enthusiastic at all. And you never have to
lie!
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With this remarkable guide in hand you will learn:
How to conquer the "selling dance" that always occurs between salesperson and prospect;
How to condition yourself for a successful career in sales, regardless of what you sell;
Why you can sell more if you're willing to break the rules in professional selling;
Why the prospect should do most of the talking;
How to "dummy up" when you're asked questions that you're not ready to answer;
Why the prospect can mislead you and what you can do about it;
How to help prospects without becoming an "unpaid consultant";
How to learn and master the 7 steps of the Sandler "Submarine";
Why seminars are a quick fix that's good for only a day or two;
How ongoing reinforcement training is the key to success;
How to level the playing field to force prospects to play fairly; and much more.
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Why You Need This Book Now !
What if you found the secrets used by the world's most successful
sales people? David H. Sandler did, when he studied the most productive
sales stars in virtually every industry and compared their behaviors,
thoughts and feelings to those who struggled in exactly the same
companies. Mr. Sandler was more than a great sales representative
himself – he was a genius when it came to psychology – and a great
communicator. In this long awaited book filled with Mr. Sandler's wisdom
and humor, author and Sandler Training CEO David Mattson illuminates
the original rules, with fresh new examples and techniques you can use
immediately.
Until now, The Sandler Rules were
available exclusively to Sandler Training clients in seminars, private
training sessions and reinforcement coaching. Now, they're yours!
For
the past twenty-five years, the unique Sandler Selling System has been
available only through the Sandler Sales Institute in Stevenson,
Maryland, and its franchises nationwide. Now this invaluable
book/training manual makes this exciting system available to everyone
who desires true satisfaction and success in professional sales.
You
can DOUBLE or TRIPLE your income if you start selling more effectively .
. . the right way . . . with the Sandler Selling System.
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FROM THE WALL STREET JOURNAL BESTSELLER
All prospects lie, all
the time. Never ask for the order. Get an I.O.U. for everything you do.
Don t spill your candy in the lobby.
Until now, these unique
rules (and 45 more) were given out only to Sandler Training clients in
special seminars and private coaching. After three decades of proven
success, the secrets are out in The Sandler Rules. And when salespeople know the rules, they get results.
Early in his sales career, David Sandler observed that some salespeople
work hard and struggle for every deal, while others consistently, and
almost effortlessly, uncover new opportunities and close sales. Why is
it, he wondered, that two salespeople selling the same product in the
same market can have such different results?
Are great
salespeople born with a special gift--perhaps the right personality?
Were they better educated? Did they have more experience? Were they just
lucky to find themselves in the right places at the right times with
the right people? No, they simply understood human relationships.
Using Eric Berne's Transactional Analysis, Sandler devised a selling
system and distilled forty-nine unforgettable rules that are frank,
sometimes fun, and always easy to put to use. Sandler Training CEO David
Mattson, coauthor of Five Minutes with VITO, delivers this fresh
and often funny guidebook, filled with real-world tactics for
successful prospecting, qualifying, deal-making, closing, and referral
generation.
In the first week of release, the Amazon ranking of The Sandler Rules shot to:
#1 in the Sales and Selling category
#2 in Hot New Releases--business books
#3 in business books
#23 worldwide!
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Be
sure to check our other auctions including Tom Hopkins on sales and
selling and many other dynamic audio programs by Bob Proctor and
Nightingale Conant.
"How To Master the Art of Selling Anything"
"The Academy of Master Closing"
"The Official Guide to Success"
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Buy from someone you can trust !!!
Check our 1,000's of positive feedback comments since the year 2000 !
If you have a question, just email us for a prompt response!
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