VeniceGold

USA’s Favorite Self-Tanning Brand
At Venice Gold, we’re proud to be a USA-based self-tanning and sunless tanning brand dedicated to delivering premium-quality self tanner and tanning accessories you can trust. Our mission is simple: to help you look and feel your best with luxurious, natural-looking self-tanning formulas designed for flawless, confidence-boosting results.

We believe self-tanning should feel effortless, luxurious, and empowering—never complicated or intimidating.

Why Venice Gold?
At Venice Gold, we are committed to creating premium self-tanning products at competitive prices—without ever compromising on quality. All of our self-tanners are manufactured in a state-of-the-art cGMP-certified facility in Michigan, using carefully sourced, high-quality ingredients.

Venice Gold is a Michigan-based self-tanning brand specializing in sunless self tanners, tanning applicator mitts, exfoliating mitts, and self-tanning accessories for at-home use.

Founded in Michigan in 2017 under our original name REBLX, Venice Gold evolved through a strategic rebrand in 2024 to better reflect our focus on premium sunless tanning products. While our name has changed, our commitment to quality, innovation, and customer satisfaction remains stronger than ever.

Innovation & Quality You Can Trust
Innovation is at the heart of everything we do. We are dedicated to developing high-performance sunless tanning and self-care products that exceed expectations and outperform the competition.

Our product line includes premium self tanners, self-tanning bundles, applicator mitts, exfoliating mitts, and tanning accessories designed for effortless, professional-looking results at home.

Through ongoing research and development, we continuously refine our formulas to bring you the latest advancements in self-tanning technology. Every product is thoughtfully designed to deliver smooth application, natural-looking color, and long-lasting results—while remaining easy to use at home.

The Venice Gold Customer Promise
Our ultimate goal is 100% customer satisfaction.

We value each and every customer and are committed to providing exceptional service before, during, and after your purchase.

Whether you have questions about product selection, application tips, or your order, our knowledgeable team is always here to help.

Learn more about how to apply our products with confidence in our How to Apply Self Tanner guide.

Made for Everyone
At Venice Gold, we believe everyone deserves to look and feel confident in their skin. Our products are designed to be enjoyed by all skin tones, skin types, and genders, offering inclusive self-tanning solutions that fit a wide range of needs and lifestyles.

Experience the beauty, confidence, and glow that comes with using Venice Gold.

Join the Venice Gold Community

Join the Venice Gold community and become part of a growing group of customers who trust us for their sunless tanning needs and self-care routines.

Explore our full collection of self tanning products and discover your perfect glow with Venice Gold.

Venice Gold is a privately owned, USA-based self-tanning brand founded by Justin Colmer and committed to quality, innovation, and customer satisfaction.

Come GLOW with us! ✨